Week 1: Introductory Material
We go through the basics of AM and need-to-knows for beginners
1
The basics of affiliate marketing
2
Advertising and media channels
3
Verticals and offers
4
Your AM toolkit
5
Challenges you will face
6
Your first launch
Week 2: Tech Setup
Things get intense quickly as we start getting you technically set up and ready for action
1
Bidding, Commissions and Auctions
2
Funnels and Landers
3
Technical setup
4
Tracking and Trackers
5
Landing Pages
6
Launching a pop campaign
Week 3: Getting Smarter
We dive into core topics that every affiliate marketer needs, such as split-testing approaches and copywriting
1
Split-testing
2
Competitive intelligence tools
3
The art of converting
4
Affiliate math
5
How DSPs and RTB work
6
Optimising campaigns
Week 4
We continue into topics that aren't critical to starting, but come up along the affiliate marketing adventure
1
Lead quality
2
Ethics and compliance
3
Masterminds and outsourcing
4
Bidding strategies
5
Testing elements and variables
6
Mobile display testing
Week 5: Facebook and more
We go over Facebook in detail and how to best get started, and cover some more advanced topics
1
Brainstorming and creativity
2
Click loss and bots
3
Conquering Facebook
4
Productivity and time management
5
Getting more out of campaigns
6
Continued testing
Week 6: Finishing Up
The 6 weeks comes to a close and we talk about growth, improving what you do, and where to go from here
1
Scaling
2
The Science of AM
3
Leveling Up!
4
Emerging markets and sources
5
Wrapping up
6